Sunday, July 18, 2010

Meta Tags – A necessity

Gone are the days when Meta tags were optional in web design. The current level of competition has demanded the existence of more accurate list and index of sites that enables you tell the search engine what you would like to index. A Meta tag is the best way to enable you focuses your site on what you would want the search engine to focus on. You can use a Meta tag in your site since it will not cost you in terms of time, money and effort. Especially during this time when most sites are designed to meet the requirements of SEO, it is imperative that you have Meta tag included in your site.

Designing your site without Meta tags will work to your disadvantage. Having your site indexed and listed will not depend on the content a lone as it used to be before. Designing your site without Meta tags will make it dependent on the mercy of SEO indexing rules. Different engines use different criteria as a base for their indexing. While some engines look for site maps, others place weight on the content of your site and have it indexed appropriately. The contents of the first paragraph usually take a greater emphasis. The Meta tags offers you more control and flexibility on your site especially on the way it is indexed by the search engines. You can use it to optimize the chances of your site getting the best indexing. With the increased need of more control to your site especially with the bigger and popular search engines, having Meta tags in your site should be an absolute requirement.
Meta tags work better with title tags. When you have a Meta tag included in your site, it is important that a title tag be included in the head section of your index page. Since the title tag is a specialized Meta tag, there is need that it follows some specific format such as “Title” .When the search engine is displayed when the search engine listing is displayed. The way your site is identified to the rest of the world is determined by the tag.
Key word and descriptive Meta tags are an absolute necessity in a web site. In addition to these mandatory tags, other optional ones can be included and will aid in instructing robots on how you would want them visit your site. Examples of the optional tags include the copyright tags, revisit tags and robot tags. For Meta tags to work well in an HTML page, they should always appear in the header and should not be placed anywhere in the body sections of the page.
In summary: Meta tags should be part of your website design since it will offer you unlimited benefits at no cost. You will be able to have more control on your site and also, you will be at a better position to have your site better indexed. When focusing on better ways of having your site meet the SEO requirements, it is imperative that you always include Meta tags in your design.

2 comments:

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